Usually it's just that they're still alive.
Sometimes it's a memorabilia signing event. Or a bit part in a movie. Or, coup of all coups, a radio interview OR...(drum roll) a PODCAST appearance. Maybe even some kid with a camcorder throwing five minutes on YouTube.
It turns out Marty Ingels actually has a public relations guy. Who does...what?
Yes, tosses a "Happy Birthday" to Marty, which offers a hot link to his website.
In other words, the "Happy Birthday" to Marty is actually more of a promotion for the PR guy.
Whatever his eccentricities, most people in my age group fondly remember his 60's sitcom work, and most especially "I'm Dickens He's Fenster," which has finally been released as a DVD set. His wacky relationship with Shirley Jones does get him into the tabloids once in a while.
And I hope he's not paying much to a PR guy whose idea of promotion is to go on Facebook, say "Happy Birthday" and promote his other clients.
I did check to see what this mover-and-shaker was up to, and there on the client list page were some pretty amazing names.
Yes, yes, Ruben Studdard, who won "American Idol" nearly a decade ago and dropped off the face of the Earth.
Ah, Dennis Cole, actor, entertainer, "realtor." You can't expect to stay in show biz full time without ace representation.
A former wife of Billy Bob Thornton? Oh, not THAT one.
A stuntman. A movie producer. And...
FOUR DEAD PEOPLE.
Red Buttons, Rudy Vallee, Persis Khambatta and Lana Clarkson.
It takes a special kind of PR guy to arrange an interview with dead people.
And why is it that it's so very rare that anyone on the planet has ever heard of any Public Relations genius? Shouldn't they be so fantastic that their names are on the tips of every tongue?
This is especially surprising since THIS guy uses that dynamic tool unavailable to others...FACEBOOK.
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